/ The Journal
Case studies & insights
How we think about branding, social media and growth — and the work behind the results.
Case Study
Turning a jewellery store into a brand: the Mahalasa roadmap
How we plan to take a trusted neighbourhood jeweller and build a premium, story-led Instagram presence on par with India's biggest houses.
10 June 2026
Case Study
Building authority for a Vastu consultant in the digital world
People search online before choosing a consultant. Here's how we build trust, authority and a steady flow of consultation bookings.
22 May 2026
Insight
Why founder branding outperforms logo branding
People trust people before they trust products. Here's why putting a real face forward is the highest-leverage move most businesses aren't making.
30 April 2026